Name a lipstick more iconic than MAC’s Ruby Woo – we’ll wait. I did not mean it. The cherry hue, which can best be described as a brilliant blue red, has been a favorite with makeup enthusiasts for its highly pigmented formula and matte, long-wearing finish since its launch over 20 years ago. To this day, a Ruby Woo lipstick sells out every eight seconds, making it one of the most popular lipsticks of all time.
The iconic product has achieved true cult status thanks to an unconditional celebrity that includes Rihanna, Taylor Swift, Janet Jackson, Tracee Ellis Ross and Gwen Stefani, among others, making it a staple at any red carpet event or awards ceremony. of price.
Today, the brand unveiled a new collection of five lip products, all of which pay homage to the signature shade. The Ruby’s Crew collection launches on October 7 and features different finishes and textures, including the original Retro Matte (a light-absorbing, velvety matte finish) as well as three new iterations.
First up is the new Retro Matte Liquid Lipstick in Ruby Phew !, which delivers striking pigmented rendering and intense matte coverage. Although MAC launched its line of matte liquid lipsticks in 2015, Ruby Woo was never one of the shades, much to fans’ dismay, so the fact that the shade is finally available in liquid format will be a good one. news for many.
Then there’s the Powder Kiss Lipstick in Ruby New, which offers a softer, diffused, just-kissed finish and weightless hold. Finally, Powder Kiss Liquid Lipstick in Ruby Boo, a liquid lipstick with a whipped, mousse-like texture for a high impact yet hydrating matte finish.
The collection also features new art deco packaging, with the shade name of each product printed in bold type on the striking red case.
Looking for more lipstick news? Discover the GLAMOR overview of the best red lipsticks of all time as well as that genius lipstick hack for the perfect application every time.